See how clients are using NAVTEQ Media Solutions

Case Studies & Testimonials

 Trademarks used on this page are the property of their respective owners.

• Domino's Pizza®

  Capture the attention of both existing and new consumers of Domino’s and reach those consumers when they are in a position to directly act on the promotional message by patronising the nearest Domino’s outlet.

  

• LocationPoint™ Advertising

  NAVTEQ Media Solutions conducted a U.S. Advertising pilot across their LocationPoint Advertising network. Retail advertisers from various brick and mortar retail segments were invited to participate.

  

• Harrah's®

  Harrah’s® Entertainment, the #1 gaming company in the world, wants to provide a premium experience for their brands on mobile devices. They want to engage regularly with guests in unique ways to enhance brand engagement and ultimately drive consumers to their casino resorts.

  

• Zee Studios™

  Promote premium English movies to Zee Studios’ subscribers by providing program details: time, synopsis

  

• Best Western®

  Best Western® worked with NAVTEQ Media Solutions to target U.S. consumers who traveled by car and were looking for a mid- tier hotel when they were on the go and making last minute travel decisions.

  

• McDonald's®

  McDonald’s is lovin’ the results of their location-aware ad campaign with NAVTEQ and achieve a 7% click-thru rate with 39% clicking to route them to the nearest McDonald’s restaurant

  

• Best Western® Germany

  Best Western, the World’s Largest Hotel Chain®, wanted to test the effectiveness of location aware mobile advertising in driving consumer engagement.

  

• O2

  The UK campaign pinpointed music lovers with a chance to win tickets to their nearest O2 venue and resulted in 19% Map engagement from campaign page and 21% Click to Web.

  

• Washington Capitals

  Capitals fans are constantly engaged with timely and relevant messaging, while the team’s staff utilizes the platform to manage all mobile campaigns independently.

  

• Nokia Finland

  The campaign generated great results, with a 4.85% click-through rate.

  

• Peugeot

  The campaign resulted in a click-through rate of 1.25%, more than double the 0.49% average industry response rate for mobile ad performance.

  

• Spur

  The campaign resulted in a 3.66% click-through rate. Of users who clicked through, 36% went on to further engage with the ad experience.

  

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